How to Deal with U.S Tariffs Using Technology?
The month of April has always been known as the start of spring in the U.S, or for some of us, its Jazz Appreciation Month. However, April 2025 was different. The U.S Government announced its tariffs on imports. While its potential long-term effect is still a matter of debate, but in the short term it really did shake the ground beneath many American businesses. According to one estimate, the direct cost of tariffs on mid-sized businesses can be around $82.3 billion. A section of economists also suggests that it could raise factory costs by 2% to 4.5%. Whatever the exact figure might be, one thing is for sure – it will bite into the margins and disrupt sourcing.
At Evolvous, we discuss the current scenario with procurement and operations departments or the C-suite of our clients, we don’t limit ourselves to generic ramblings about ‘digital transformation’. We deliver specific, measurable actions that reduce tariff exposure and protect margins. Let us walk you through some of the biggest potential impacts and how we deliver comprehensive suite of innovative solutions and AI strategies to mitigate tariff costs
Tariff Mitigation with Innovative Tech Solutions
Let us dive straight into some of the biggest impact of tariffs and how our software consulting services can help you tackle them effectively. From supply chain optimization to running predictive analytics for tariff fluctuations, we help you with a range of activities. Here’s how they help:
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Issue: Pressure on Margins and Pricing
To beat the financial impact, businesses are left with two options – either pass the costs to the customers or let it eat into their margins. Needless to say, neither of them is feasible, especially if you are looking to sustain growth.
Our Solution: Dynamic Pricing and Margin Protection
Technology Used: Salesforce & Power BI
How Do We Use It: You can create product level pricing rules at the product level. These rules will be based on applicable tariff bands and customer elasticity. We can feed the real landed costs into the CPQ so that quotes reflect current duties. AI capabilities can also be incorporated to give you intelligent recommendations on margin protection strategies. For example, you can absorb the costs for strategic customers and pass it through when it comes to low-elasticity offerings.
Discover Tariff Mitigation Strategies through Power BI
Explore our AI-enriched Microsoft Power BI solutions and discover how you can take quick, data-driven decisions to mitigate the impact of tariffs and continue your growth.
Technology Used: Adobe Commerce & Adobe Analytics
How Do We Use It: For D2C channels, this combination can be used to test price delta strategies with A/B pricing experiments. By using Adobe Analytics, you can measure conversion and LTV change. This data can then be used to configure Adobe Commerce, so that it can show you targeted prices by segment.
Increase Conversions with Adobe Commerce
Discover how our innovative solutions focused on Adobe Commerce enables you to use the platform to maximize conversions even in tough market conditions.
Example Use Case
If you are a B2B supplier, we can configure automated CPQ rules to increase list price for customers with low price sensitivity. At the same time, you can also use it to offer phased discounts to more strategic accounts. Your finance team can use Power BI to simulate margin outcomes.
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Issue: Supply Chain Disruption and Sourcing Shifts
Most businesses are considering moving sourcing away from tariffed countries. However, achieving that, while still maintaining supply chain resilience, is a slow and expensive process.
Our Solution: Supplier Coordination & Requalification
Technology Used: Dynamics 365 SCM
How Do We Use It: Build a supplier scorecard that combines lead time, quality, landed costs, and geopolitical risks. The system can also requalify them based on dynamic market conditions, so that you always work with the partner who is perfectly positioned. We can also create a system that gives you real-time lead tracking so that your logistic planning decisions are not just based on invoices alone.
Leverage the Power of AI for Supply Chain Management
Discover how we help you build an AI-powered Supply Chain Management System with customized solutions for Dynamics 365 Supply Chain Management applications.
Technology Used: Salesforce & Power Apps
How Do We Use It: By using the low-code application development capabilities of Power Apps, our team can build an application that integrates supplier and vendor management ERP into a single hub. You can include support for electronic RFQs, set up automated qualification workflows, and even draft contracts. This will reduce the time taken to onboard a new supplier from months to weeks.
Discover the Power of Low-Code App Development
Learn more about how our team of certified Power Apps consultants in the U.S can help you build a system management application that keeps your operations agile, in a post-tariff market.
Example Use Case
You are a manufacturer looking to identify resilient suppliers. If the landed cost exceeds a set threshold or lead time, the system automatically triggers a qualification check. Following that, an RFQ is drafted, and the procurement team is notified.
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Issue: Higher Input & Import Costs
Tariffs will push up your input costs – that’s a no brainer! What you need is an accurate landed cost, as without it your procurement team will be practically flying blind.
Our Solution: Real Landed Costing, per-SKU
Technology Used: Microsoft Dynamics 365 Business Central & D365 Finance
How Do We Use It: We can model landed cost at the SKU level. This can be based on HS Code Mapping, applicable duties, freight, and insurance. Once calculated, the landed cost can be pushed into costing and margin reports.
To make your day-to-day operations easier, we can configure Business Central rules so that it can automatically allocate duties across receipts. It can also adjust inventory value if required. This will give you real-time visibility of costs at the SKU level.
Experience Innovative Dynamics 365 Business Central Consulting
Explore our comprehensive range of Dynamics 365 Business Central Consulting services and discover how a unified ERP platform can transform your operations.
Our Business Central Solutions
Example Use Case
Your business sets up an automated flow for real-time landed costs. The flow is triggered as soon as a new supplier invoice is generated. It runs an HS code check, followed by duty calculation. Once that is done, the product costs are updated. We can also help you create a Power BI dashboard to show “cost increase vs pre-tariff baseline’ per supplier, so that you can choose the best one.
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Issue: Increased Risks for Exporters
Tariffs often invite retaliation. In fact, if you look around, you will see that they already have. Therefore, if you are an U.S. exporter, you need to identify where demand is slipping fast and realign your strategy & operations accordingly.
Our Solution: Market Level Monitoring Dashboards
Technology Used: Dynamics 365 & Power BI
How Do We Use It: We can build export-market dashboards by using Dynamics 365. You can combine customs data, export volumes, and other data sources. This will make it easy to identify markets that are at-risk markets and automatically switch promotional investments.
Explore 360° Dynamics 365 Consulting Services
Evolvous is a certified Dynamics 365 consulting partner, and we offer comprehensive services for the entire ecosystem.
Technology Used: Adobe Experience Manager & Adobe Analytics
How Do We Use It: This blend is especially suitable for B2C exporters. We can help you build an integrated system that can help you predict demand softening by cohort. You can also identify resilient segments and markets with lower trade friction and then reallocate marketing spending to those areas.
Personalize Offerings with Adobe Experience Manager Consulting
Discover how our Adobe Experience Manager consulting solutions can help you deliver a better customer experience to maximize revenues from tariff-resilient sections of the market.
Example Use Case
You are a food exporter. With our integrated dashboard, you notice that online sales in a certain market dropped by 20% MoM. Salesforce can automatically pause geotargeted campaigns and reallocate that budget to other markets that show better potential.
How to Get Started?
If you are looking to take actionable steps to combat tariffs with the power of technology, here are some of the ways we can help you get started.
Schedule a FREE Assessment: You can reach out to us for a FREE assessment. We will analyze your existing challenges and then recommend the right mix of technology and strategies to implement to sustain growth. Know more about the offer.
Attend Envisioning Workshop: Interact with our team of experts to address your challenges and talk about specific challenges you might be facing. Click here to learn more.
Sustain Growth by Combating Tariff Challenges with Technology
Reach out to Evolvous to get innovative solutions to use advanced software for managing US tariff impacts. Contact the leading Microsoft Solutions partner to get smarter and relevant solutions today.
